MAR5125 Marketing Strategy in the Global Environment

The Hub Cool News
Selected news and other related sources on marketing  published in a variety of newspapers and magazines.

New York Times > Business Day 

Forbes> Sales & Marketing 

American Marketing Association > Global 
Lnks to the latest globally focused AMA events; magazine and journal articles; podcasts, webcasts and videos; and resources including case studies, white papers, and interactive tools and templates

News Databases:
Local news are a great resource to get primary data of a foreign country. 

Access World News 

LexisNexis Academic 

E.g. Looking for Spain's news articles:
Click on [Search by Content Type] > All News > Advanced Options > select Spain at "Geographic Location" > click "Apply" (the red button)

Global Marketing:

Journal of International Marketing
International Marketing Review
International Journal of Research in Marketing 
Journal of Global Marketing 
Journal of Global Scholars of Marketing Science: Bridging Asia and the World (formerly known as Journal of Global Academy of Marketing Science) 

Marketing:

Journal of Marketing
Journal of Academy of Marketing Science 
Journal of Marketing Research 

General:

Advertising Age
Business Week
Economist 
Wall Street Journal