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Media Ratings, Data & Statistics

Suggested Subject Keywords

  • Cable Television 
  • Mass Media--Audiences 
  • Mass Media--Ratings and Rankings 
  • Motion Picture Audiences (Research) 
  • Motion Pictures--Evaluations 
  • Motion Pictures--Rating 
  • Radio Audiences 
  • Radio Audiences (Research) 
  • Radio Programs (Rating) 
  • Television--Statistics 
  • Television Broadcasting 
  • Television Programs--Rating 
  • Television Viewers 


Audience Measurement Sources

Data and Ranking Sources

A limited set of Simmons reports available at DemographicsNow database.

Video tutorials:  Analyzing Market Size and Demographics |  Assessing Market Risk | Choosing a Business Location |Finding Your Competition | Mapping

Communication Librarian

Kyung Kim's picture
Kyung Kim
0027E Department of Social Sciences, Arts & Humanities at Strozier Library
Skype Contact: KyungKimFsu
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