Research Guides: MAN 4720: Strategic Management and Business Policy: 3. External Analysis

Industry Research Resources

Industry Research Resource Guide

I recommend looking at the IBISWorld Industry Profiles, NetAdvantage's Industry Surveys, and looking for articles on your industry in major business journals like Forbes, Fortune, Bloomberg Businessweek, New York Times, and Wall Street Journal.

Complementary Readings

Porter, Michael E. (2008) "The five competitive forces that shape strategy." Harvard Business Review, 86(1) (January): 78-93.
McDonald, R., & Eisenhardt, K. (2020). “The New-Market Conundrum In emerging industries the usual rules of strategy don't apply.” Harvard Business Review, 98(3) (May-June), 75-83.
Minsky, Laurence, and David Aron. (2021) "Are You doing the SWOT analysis backwards." Harvard Business Review, (digital article): 1-6.

Additional Readings

Transparency in ESG and the Circular Economy by Dolan Cristina; Diana Barrero Zalles
ISBN: 9781637421543
Publication Date: 2021-11-30
A holistic view of ESG goes beyond environmental issues, which are closely linked to social issues. Both come from the governance of an organization: the integrity with which decisions are made and implemented, ultimately defining corporate culture. ESG affects the daily lives of everyone in today's connected world where organizations, companies, and individuals depend on each other at various levels. Lack of sustainability for any entity threatens its future existence, disrupting the entire ecosystem. The use of data to measure ESG outcomes is a young science that is increasingly critical to upholding our very lifestyle. Data clearly presents impact across the entire ESG spectrum, providing the necessary specificity for informed decision making, and ensuring the transparency and accountability, which uphold sustainability.