Research Guides: MAN 5721 Strategy and Business Policy: Company Strategy Research

Top Resources

ABI/INFORM Collection This link opens in a new window
ABI/INFORM is a top starting place for finding key academic journals.
Subjects include:
Business
Economic conditions
Corporate strategies
Management theory
Management techniques
Business trends
Competitive landscape and product information
Accounting
Finance

Tutorials:
Introduction to ABI/INFORM Collection (PowerPoint)
Overview of ABI Market Research Sources (PowerPoint)
Tip for Teaching: ABI/INFORM Collection Uncovering SWOT Analyses (03:51 minutes)

Set up a My Research Account in ProQuest to save documents, searches, alerts and more (go to the top right corner of any ProQuest database).

ABI/INFORM Trade & Industry- Features limited content compared to the Browse Search in ABI/INFORM Complete
ABI/INFORM Dateline- Browse Search not included
ABI/INFORM Global- features limited content compared to the Browse Search in ABI/INFORM Complete

Abbreviation: abi-com
Vendor: ProQuest
Subjects: Accounting, Business, Business Legal Studies, Communication, Economics, Entrepreneurship, Finance, Hospitality, Insurance, Real Estate, Risk Management, Urban and Regional Planning
Type: Indexes / Catalogs
Business Source Complete This link opens in a new window
Business Source Complete is a top resource for academic journals. BSC is the only place you can search for Harvard Business Review articles and display them.
Abbreviation: bscomp
Vendor: EBSCO
Coverage: 1886-Current
Subjects: Business, Business Legal Studies, Communication, Entrepreneurship, Finance, Hospitality, Insurance, Management & Strategy, Marketing, Real Estate, Retail Entrepreneurship, Sport Management, Urban and Regional Planning
Type: Datasets / Statistics, E-Book Collections, E-Journal Collections, Encyclopedias & Dictionaries, Proceedings, Reports

Company Strategy

Company strategy often plays out over long periods of time. You can often gather evidence by reading longer articles in newspapers, trade, and industry magazines. Trade and industry magazines can be found in Business Source Complete and ABI/INFORM Collection databases.

Here are my top resources for quickly finding company strategy articles.

New York Times (The) This link opens in a new window
Note: NYT PDF/fulltext is only avaible through ProQuest. Article titles often differ in ProQuest online from either the print version or the NYT’s own website
See: New York Times 1980-Present Full Text (no images)
See also: New York Times 1923-2017 Full Text PDF
See also: New York Times 1851-2017 Full Text PDF

Abbreviation: nyt
Vendor: ProQuest
Coverage: 1980-Current
Type: Historical / Primary Sources, Newspapers and Newswires
Wall Street Journal This link opens in a new window
Note: WSJ PDF/fulltext is only avaible through ProQuest. Article titles often differ in ProQuest online from either the print version or the WSJ’s own website
Also see: ProQuest (for today's edition back to Jan 8, 2010) Wall Street Journal Online
Also see: Wall Street Journal, Eastern edition

Abbreviation: wsj
Vendor: ProQuest
Coverage: 1984-Current
Type: Citation Management, Newspapers and Newswires

Forbes
Another early US business magazine covering companies, industries, individuals and events of US business. Unique resources available in Forbes include: Forbes lists - 500 Corporations (1955), Forbes 400 Richest People in US (1982) and large list of lists for other areas.
Fortune
Note: Fortune PDF/fulltext is only avaible through ProQuest.
Bloomberg BusinessWeek
Harvard Business Review
Note: HBR has special conditions attached to it. You will not be able to print a PDF of the article, only the full text. HBR also limits access to certain articles of it’s choose for various reasons. If you need a copy and can’t find it, please contact me at twyckoff@fsu.edu and I’ll be happy to get a copy for you. The print version of HBR is available in the Basement of Strozier Periodicals 650.5 H339.

Database Example

Databases can also yield company strategy articles; below is a search strategy for Business Source Complete to find strategy articles. It will work for other databases similarly. You can add functions (finance, management, products and services, sales and marketing, etc.) to find more focused articles.

Business Source Complete This link opens in a new window
Do a company search (Select a Field) for “Apple” and add a first search term ‘strategy’ to the search form. You can add a second search term, here I added “management” and a third search term “harvard business” to find just HBR articles.
Abbreviation: bscomp
Vendor: EBSCO
Coverage: 1886-Current
Subjects: Business, Business Legal Studies, Communication, Entrepreneurship, Finance, Hospitality, Insurance, Management & Strategy, Marketing, Real Estate, Retail Entrepreneurship, Sport Management, Urban and Regional Planning
Type: Datasets / Statistics, E-Book Collections, E-Journal Collections, Encyclopedias & Dictionaries, Proceedings, Reports