Such RSS links may appear as any of the following:
A list of quick, easy, and free services that will send your RSS feeds directly to your email account.
How do I get an RSS reader/aggregator?
There are plenty of web-based RSS readers & aggregators that are available. They include mobile apps & client-based software. A large number of readers will sync your feeds and favorites across computers and mobile devices.
Note: Google Reader has shut down as of 7/1/13, but there are many alternatives:
Put RSS feeds right into your browser