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Social Marketing

Research Tip

  • Areas of the pro-environmental campaigns 
    • Agriculture, Air Quality, Beautification, Climate Change, Composting Conservation, Energy, General, Green Consumerism, Healthy Living, Littering, Pollution, Recreation, Recycling, Reduce, Reuse, Transportation, Waste Reduction, and Water
      Source: Takahasi (2009) 

Books

Article Databases

Associations & Organizations

  • Try a search engine to find organizations relevant to your topic
    • E.g., 
      "climate change" (association OR organization OR foundation)
      "climate change" advocacy site:.org
      "climate change" site:.gov
      "climate change" site:.edu (center OR institute OR program)
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