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MAR3503 - Consumer Behavior

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Search Google Scholar for scholarly articles.  If the full text of an article is not available on the Web, check the journals listing  to see if it's available at FSU.

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Marketing Journals List

Here's a sampling of Advertising, Marketing and Sales journals. For a more complete list use the E-Journals subject list of journals


  • Journal of Advertising
  • Journal of Advertising Research
  • Journal of Consumer Affairs
  • Journal of Consumer Research
  • Journal of Global Marketing
  • Journal of International Marketing
  • Journal of Macromarketing
  • Journal of Marketing
  • Journal of Marketing Research
  • Journal of Personal Selling & Sales Management
  • Journal of Product Innovation Management
  • Journal of Public Policy & Marketing
  • Marketing Management
  • Marketing Science


Subject Guide

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