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MAN 4720: Strategic Management and Business Policy

Complementary Readings

  • Dyer, Jeffrey H., Hal B. Gregersen, and Clayton M. Christensen. (2009) "The innovator’s DNA." Harvard Business Review, 87(12) (December): 60-67.
  • Amabile, Teresa M., and Steven J. Kramer. (2011) "The power of small wins." Harvard Business Review, 89(5) (May): 70-80.
  • Kelley, T., & Kelley, D. (2012) “Reclaim your creative confidence.” Harvard Business Review, 90(12) (December): 115–118.
  • Florida, Richard, and Jim Goodnight. (2005) "Managing for creativity." Harvard Business Review, 83(7) (July/August): 124-131.
  • Catmull, Edwin. (2008) “How Pixar fosters collective creativity.” Harvard Business Review, 86(9) (September: 64-72.
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